Virtual Booth Experience
The challenge
IBC 2020 was a highlight in Accedo's industry events calendar. The event switching to a virtual format, due to the pandemic, meant that the sales team would be competing with numerous webinars and viewer fatigue.
The solution
Accedo replicated the trade show experience allowing viewers to discover the built-in AR, VR and video features. Using Vectary, the team was able to easily design in 3D. Vectary's API also able to easily design in 3D. Vectary's API also allowed developers to create an exceptional experience.
The results
- Positive brand sentiment on social media channels
- Increased engagement across customer channels